FURN | ONE-CAMPAIGN WORKSHEET
Guide: https://furncmo.com/blog/furniture-content-workflow-system
Version: October 20, 2026

PRODUCT TRUTH
SKU and exact variant:
Source photo location and usage rights:
Verified dimensions, materials, configuration, and included pieces:
Current price, offer terms, stock, and delivery source:

BUYER DECISION
Audience and buyer question:
One channel and placement:
Destination URL and next step:
Baseline period and review date:
Qualified outcome definition (e.g. attended appointment):

CREATIVE AND APPROVAL
Required assets:
AI use and labeling/metadata:
Reviewer:
Product fidelity check (identity, geometry, context, copy, placement):
Rejected versions and reasons:
Approved filenames, versions, and approval date:

PUBLICATION
Owner and launch date:
Live URL or platform identifier:
Campaign tracking link:
Mobile destination and offer checked:

COST AND EFFORT
Tool costs, including rejected generations:
Production and review hours:
Internal hourly cost assumption:
Approved asset count:
Cost per approved asset = (tool costs + labor cost) / approved asset count.
If no asset passes, record no approved assets; do not divide by zero.

RESULTS AND NEXT DECISION
Visits:
Qualified inquiries / appointments / purchases (use your chosen outcome):
Attribution coverage and missing data:
Keep, revise, or stop:
Evidence and next action:

Leave results blank until measured. Unavailable attribution is not zero results.
Views and clicks do not establish sales. This worksheet does not predict performance.